Youth-Oriented Designer Tells Microsoft How to Fix the Zune
Here's a highlight from a May 29th, 2008 article on the Wired blog network on my article for last100.com:
"What's a global mega-corporation to do? Michael Pinto, creative director for the youth-oriented design firm Very Memorable has a few suggestions Microsoft may want to follow if it wants the Zune to survive and thrive. He says Microsoft needs to offer a $25 model, pre-load every Zune with content and release limited editions directed at niche markets."
Here's the full article: